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Creating a distinctive identity: business cards, stationery and more

Free, online classes, available 24/7: www.hp.com/go/learningcenter

Class overview

Creating a distinctive identity: business cards, stationery and more Whether you work from home, run a small community organization or simply want to create printed materials for your personal life, you don't have to head straight to a print shop! With tools and resources from HP, you'll learn how to create and promote a distinctive, expressive look in anything you print, then find out how easy it is to work with free templates and other resources from HP.
184 Ratings

Current class sessions

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What you'll learn

  • Find out why a distinctive, expressive image matters, and how to fine-tune your image and your message
  • Explore some basic graphic design principles that will help you convey your ideas
  • Learn tips and strategies for using graphics, photos and logos to enhance your message
  • Find out how to customize and print a wide range of documents using HP templates
» Preview the first lesson

Lessons

» Lesson 1: Creating a distinctive, expressive image in print
After learning why establishing your own image and identity matters, you'll explore some basic requirements for getting started and assess what kind of print materials you need to create. You'll also get a big-picture view of several types of free template resources available from HP, whether you want something simple and quick or prefer more complex projects.
Lesson 2: Design basics for great results: working with layout, type and color
In this lesson, you'll explore basic design principles and get tips for using layout, typography and color to create striking documents. By viewing examples of what works and what doesn't, you'll see how effective use of contrast, balance, white space and color can make any document more attractive and effective.
Lesson 3: Working with images: photos, graphics and logos
They say a picture is worth a thousand words—but only if it's a dynamic image that supports the copy and clarifies what you're trying to say. This lesson shows you how to add color images and graphics for more impact. It also helps you decide if you need a logo and provides some tips for creating an effective one.
Lesson 4: Templates and tools for creating the look you want
HP offers several tools for creating a distinctive image for your home business, your volunteer, school or community work or just for fun. This lesson presents options for creating brochures, business cards, flyers, calendars, invitations and more. You'll also learn about printers, paper, specialty stock and quality inks.

Instructor

Sean Dineen
Instructor
» Sean Dineen
33 Ratings

Since starting out with a part-time job in college (using Pagemaker 2.0 and the whiniest of black and white scanners), Sean Dineen has learned a thing or two about using scanners and designing business documents. Sean has more than 10 years of experience in content, design, and software development and has worked for rock stars as well as risk managers, creating everything from album covers to high-level online financial software tutorials. Currently a technical writer and editor working in New York City, he specializes in the design of documentation, help systems, and computer-based training. Sean has authored online courses on scanning, design for small business, and other related topics.

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Class reviews

Nov 11, 2009

Business cards and more

This class was very helpful. I will make sure my next printer and computers are HP's. Class
information was excellent.

Nov 4, 2009
(Edited about 20 days ago)

creating distinctive identity:

Class was great but I'm not ready for this one just yet.

Oct 29, 2009

creating business card

Very informative and fun to do. Thank you

Oct 22, 2009

Creating buisness card

Informative. Clear detailed information that demystify s how to create cards.

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